Kylian Mbappé Dropped by Chinese Brands After Mao Joke Sparks Controversy
The French captain’s remark about Mao Zedong in a viral video leads Dongpeng Beverage and Mengniu to terminate his sponsorships, highlight...
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Kylian Mbappé Ends 20 Year Nike Deal, Joins Swiss Boot Brand On
France captain Kylian Mbappé ends a two decade Nike partnership, becomes a shareholder and signs a new boot contract with Swiss brand On, m...
Inter Milan signs €30m Betsson Sport shirt deal, Italy gambling loophole
Inter Milan have locked in a four‑year, €30 million‑a‑season shirt sponsorship with Betsson Sport, a media arm that skirts Italy�...
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Premier League clubs risk tens of millions as government eyes ban on unlicensed gambling sponsors
Half of the Premier League could lose lucrative deals next season if the UK government blocks sponsorship from unlicensed gambling firms, th...
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Liverpool sign £60m-a-year Turkish Airlines shirt deal from 2027
Liverpool have locked in a five‑year shirt sponsorship with Turkish Airlines worth over £60 million a season, a deal that could become ...
Caf Abandons $1bn Deal Due to Afcon Schedule Change
Caf's decision to switch Afcon to a four-year cycle costs them a deal worth over $1bn, impacting their financial future significantly...
Andrea Pirlo Withdraws From Italy Job Over Russian Deal
Pirlo's sponsorship deal with Fonbet sparks controversy, removing him from Italy coaching contention...